Before You Get Started

 

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  • Initial Capital &Time Required
  • Company Formation
  • Insurance/Legal & Trademark
  • Certifications
  • Feasibility and financial Viability of your product concept
  • Understanding your consumer and what problem do you solve for them

 

Before You Get StartedTurning Your Idea into a ProductGetting into the SupermarketGetting On the Consumers Table

Turning Your Product into an Idea

So your are happy in the kitchen, but here are things to know... 

  • Recipe Development to Commercial Formulation
  • Getting into production, Commercial Kitchens, Shared Kitchens and other manufacturing processes
  • How to price your products for profitability in distribution channels
  • Branding, Packaging Design
  • Forecasting & Accounting
  • Raising Dough- finding sources of funding such as Crowdfunding, Seed Capital, Loans

 

Before You Get Started ●Turning Your Idea into a Product ●Getting into the Supermarket ● Getting On the Consumers Table

Getting into the Supermarket

You need more than great taste so here is what we help you with... 

  • How do you get it there? Understanding complex distribution channels, from specialty stores to supermarkets to mass merchants
  • What do distributors and brokers do and how do you get them to buy?
  • Developing a Sales Pipeline
  • Developing your product presentation and pitching the retail buyer

 

Before You Get Started ●Turning Your Idea into a Product ●Getting into the Supermarket ● Getting On the Consumers Table

Getting On the Consumers Table

You need a marketing strategy to motivate the consumer to buy. So here is what we do for you .... 

  • Develop a “Go to Market Strategy”
  • Trade Promotions
  • Point of sale and In Store Merchandising
  • Social Media
  • Advertising

 

Before You Get Started ●Turning Your Idea into a Product ●Getting into the Supermarket ● Getting On the Consumers Table

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